The Earl & Rachel Smith Strand Theatre Fund was created by the Strand’s Board of Trustees and initially funded by Steve Imler. Steve serves on the boards of both The Strand and the Cobb Community Foundation.
One responsibility of each CCF board member is to create his or her own “elevator speech” to help share our value and mission with others. Steve practiced his elevator speech with Randy Gorod, Director of Development at The Strand. The speech made its way through The Strand’s leadership, and an idea for Steve to support two of his favorite nonprofits was born. As Randy told us, “It is a strategic priority for The Strand to have an agency fund at Cobb Community Foundation.”
“Having a fund with Cobb Community Foundation increases The Strand’s visibility which makes it easier for everyone to give,” Steve explains. “Those contributions are invested professionally, generating an additional source of support for The Strand, and Cobb Community Foundation receives a fee for its services. It’s a win-win for both organizations.”
The long-term support and survival of The Strand is important to Marietta and all those who enjoy the movies, productions and special events that take place in this historic venue. Steve believes that the fund creates a reserve that will help The Strand to fulfill its mission – to serve the community with cultural and educational programming, to preserve the historic landmark theatre, and to promote economic health in the City of Marietta and Cobb County.
Steve knows that oversight of financial resources by a community foundation like CCF can make giving opportunities even more attractive for many donors… just as it has done for him.